Cebu Business Month to shape province’s development roadmap
Reggie Vizmanos April 18, 2024 at 06:24 PMThe upcoming Cebu Business Month (CBM 2024) in June will contribute significantly in shaping the province’s development thrust, according to the Cebu Chamber of Commerce and Industry (CCCI).
Cebu Business Month is CCCI’s flagship project held annually every June, bringing together local, national, and global business leaders to witness the accumulated progress in the province and explore its continuously expanding potentials.
The group has been conducting roadshows especially in Manila to forge connections with stakeholders from both private and public sectors.
“The roadshow aims to promote collaboration and synergy in driving progress for Cebu through value-driven initiatives,” CCCI underscored.
These roadshows are led by CCCI President Jay Yuvallos and CBM 2024 Overall Chairman, CCCI Vice President Regan Rex King.
The other key participants of the roadshows include: CCCI VP for Business Development, Benny Que; CBM 2024 Vice Chairman Anton Perdices; Branding, Marketing & Communications Chairperson Lilu Aliño; Networking, Partnership, and Resource Generation Chairman Rodrigo Tañeda; Digital Transformation Chairman Anthony Noel;
Innovation & Creativity Chairman Bryan Yap; and CCCI Business Mobilization Manager for Cebu Maribel Melgar.
The group said that among the entities that have partnered for CBM 2024 are: Cebu Air, Inc. (Cebu Pacific), Philippine Airlines, Inc., Lalamove Phils., Eastern Communications, Anti-Red Tape Authority (ARTA), Rakuten Viber, Aboitiz Group, Megaworld Corp., Jobstreet by SEEK, Dito CME, and PLDT Enterprise.
CCCI also promoted partnerships with government agencies to ensure alignment of programs and projects among government and private sector players.
“Leveraging with government endeavors, CCCI ensures to align its plans and programs and advocates inclusive growth. Bolstering MSMEs (Micro-Small and Medium-Scale Enterprises), CCCI aims to reinforce Cebu as the prime investment destination,” the group emphasized.
The Department of Tourism (DOT) is a major partner of CCCI for CBM 2024.
The DOT noted that CBM celebrates the entrepreneurial spirit of Cebu and showcases the diverse and dynamic business community in the region, as it also offers a range of programs and activities that cater to different audiences, including business owners, entrepreneurs, investors, and the general public in the areas of Tourism, ICT- BPM/Technology, Entrepreneurship, and Creative Entertainment.
Tourism Secretary Christina Garcia Frasco said, “The DOT welcomes CCCI’s proposals with optimism. CCCI can help develop Cebu by further promoting its English As A Second Language (ESL) and dive industries, and likewise develop the province as a wedding and MICE destination to target source markets.”
CCCI stressed that they are open to assisting DOT to highlight the importance of creating a high-value business ecosystem that would benefit the local tourism industry.
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